Each year we need to analyze what worked, what didn’t, what we should remove, and what we should include. Although it might be easy to spot the black holes in last year’s budget, where marketing dollars just got swallowed up whole without any justifiable ROI, the more difficult and time-consuming part of planning is to identify new marketing and PR initiatives that are worthy of your 2018 efforts. Let the headache begin now.
Need an idea or two that will quickly turn your prospects’ heads, increase sales, and make you look like a marketing superstar to your management team at the next team meeting?
You’re in luck; JSA has been tracking the recent trends for you with our ‘Top 8 in 2018’ list of hot marketing and PR ideas and tips.
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